How many of us grew up with our favorite lunch boxes showing images of the television and movie heroes that were popular? The idea of merchandising from our most popular media-movies and television shows- has been going strong for at least fifty years. Since television shows and movies are the most accessible media forms on the planet, it only makes sense that studios, toy developers and manufacturers capitalize on the success of their handiwork. Everywhere you look, you can be treated to just about every type of show or film that can be imagined, at an astronomical pace.

Toys based on our movie and television “heroes” are being sold all year long. However, with the Christmas season nearly upon us, it is no wonder that the toy industry would try to bring the world’s favorite characters alive in the form of toys that allow us to keep our “heroes” on a shelf or for our constant play.

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